Third Eye Shoppe , commonly known as The Third Eye , is a head store in Portland, Oregon's Hawthorne district and the Richmond neighborhood, in the United States. The store was founded in 1987 and is owned by cannabis and counterculture activist Jack Herer. Her son, Mark Herer, took over as shopkeeper in 2001. The Third Eye closed on March 31, 2017, as a result of sales decline, neighborhood development, increased health care costs, and increased competition. The store is linked to Portland's marijuana culture and drug tourism, and is included in the annual "Best of Portland" annual poll of Willamette Week .
Video Third Eye Shoppe
Description
The Third Eye is the head store on Southeast Hawthorne Boulevard, near the intersection with Southeast Cesar Chavez Boulevard, in the southeast region of Portland, Richmond. The store sells general head store supplies, including: bongs, books, bumper stickers, clothing, crystals, Grateful Dead and Jerry Garcia memorabilia, hookahs, incense sticks, posters, rolling paper, tie-dyed shirts, and vaporizers.
According to The Oregonian , The Third Eye is also a "link to a vibrant city and a long history with marijuana activism". The shop is owned by cannabis and counterculture activist Jack Herer (1939-2010). Herer's son Mark, who later owns the store, described The Third Eye as a "hippie, department store Grateful Dead". Marquis activist Russ Belville compares his stance to the "speakeasy Era of Prohibition". Pictures of Garcia and Herer are shown to "keep an eye on the store".
Maps Third Eye Shoppe
History
In the late 1980s, Jack Herer and his friend Captain Ed Adair bought the "funky" building that will be home to The Third Eye, which used to function as a two-story house, for about $ 100,000. The store opened on 1 July 1987, and became famous for its eye-catching exterior.
Madeline Martinez recalled the preparation of Oregon Ballot Measure 67 - which changed state laws to allow the planting, possession and use of cannabis by doctors' recommendations for patients with certain medical conditions, after passing in 1998 - on the second floor of the store, along with other marijuana. activist. He has said, "Many of the beginning of the movement itself took place in the building."
In 2001, Mark Herer, took over as the owner of the Third Eye. The store expanded during the 2000s, and employed a dozen employees, each receiving health insurance benefits. However, business declined sharply in 2016, and Herer estimates a $ 500,000 loss in sales compared to 2015 due to competition from local hemp stores and head stores, as well as online retail outlets.
In March 2017, The Third Eye announced the closing at the end of the month (March 31). Herer said the decision to close the store was difficult, but "necessary because sales have declined sharply in recent years". In addition to lowering sales, road construction, the development of the surrounding environment, increasing health care costs, and "changing the tastes and preferences of modern marijuana consumers" are referred to as reasons for closure. Russ Belville called the closure a "natural evolution" of the marijuana movement which, according to The Oregonian, has in recent years tried to unleash its opposing association to attract a more general audience. Belville said, "[The shop] is just a relic from another era where we in the cannabis community are always banned."
Third Eye hosted a farewell party during his last days to show his gratitude to customers. This business is one of Portland's oldest stores before it closed, operating for almost thirty years. According to Herer, the building occupied by The Third Eye is sold to commercial developers for $ 1 million in cash, two hours after being registered. He anticipates the demolition of the building, and tells The Oregonian that he left the $ 60,000 business in debt.
Reception
The Third Eye is associated with the culture of Portland marijuana and drug tourism. This shop is included in the Popular Pot Tour of Pedal Bike Tours, an educational and recreational tour of the city's friendly urban hemp site, established in 2015. Zoe Wilder describes the store as "an interesting counter-cultural boutique" in his Merry Jane article, "5 Stoner -Friendly Things to Do When Visiting Portland, Oregon ".
The store is included in the annual "Best of Portland" annual Willamette Week poll. In 2005, The Third Eye won the Best Head Shop category. In 2015 readers call it Best Head Shop, Best Vape Shop, and runner-up for Best Smoke Shop, and in 2016 Best Head Shop and runner-up for Best Smoke Shop.
References
External links
- "The Third Eye Shoppe". Hawthorne Boulevard Business Association.
- "The Third Eye Shoppe". Time Out . Time Out Group. April 22, 2015.
Source of the article : Wikipedia
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